Institutional leaders convened at Digital Assets Conference Brazil 2025 to discuss the future of Latin America’s digital finance landscape.
Mercado Bitcoin, Latin America’s largest digital assets platform, hosted its second Digital Assets Conference Brazil (DAC) 2025 on September 22–23 in São Paulo, bringing together institutional leaders, financial executives, and Web3 experts to discuss the evolving digital finance landscape in the region.
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The two-day, invite-only DAC 2025 event, organized by Mercado Bitcoin , featured keynotes, panel discussions, and private networking sessions, with participation from major industry players including BlackRock, CME Group, Fireblocks, Galaxy Digital, FalconX, Wormhole, and Tether.
The agenda addressed crypto adoption, tokenization, regulatory frameworks, stablecoins, infrastructure, and investment strategies.
Latin America Emerges as a Growing Crypto Hub
The conference took place amid rising interest in digital assets across Latin America, driven by currency volatility, inflation, and broader economic pressures.
Brazil, Argentina, and Mexico have emerged as regional hubs for crypto activity, with growing institutional involvement signaling a maturing market.
According to Chainalysis, Brazil has the largest crypto economy in Latin America, with 12% of the population using crypto. Crypto asset usage in the country has surged over the past three years, with around 70% of the activity linked to stablecoins.
In April 2025, Brazil’s largest bank, Itaú Unibanco, announced it was exploring the launch of a stablecoin, reflecting rising institutional engagement in the sector.
DAC 2025 Brought Regulators and Institutional Leaders Together
DAC 2025 was structured to facilitate high-level dialogue between regulators, financial institutions, and blockchain companies.
Attendees engaged directly with executives, policymakers, and thought leaders shaping the region’s digital finance ecosystem.
One highlight was a conversation between economist Gustavo Franco and Market Makers founder Thiago Salomão, which explored the complex relationship between global monetary policies, Brazil’s fiscal challenges, and the role of digital assets in shaping the future of finance.
During this discussion, Franco discussed how tariffs imposed by the United States and inflationary pressures indirectly benefit Brazil by easing domestic inflation, while also addressing the irreplaceable status of the U.S. dollar as the world’s reserve currency. At the same time, he acknowledged that digital assets hold the strongest potential to eventually challenge the dollar’s dominance.
The program blended panels and keynote presentations with hands-on sessions, while private networking areas allowed asset managers, banks, and protocol executives to connect and explore potential partnerships.
For Mercado Bitcoin, the conference reinforced its role as a regional hub for digital finance. Operating as a cryptocurrency exchange, asset tokenization platform, and digital bank, the company serves more than four million clients across Brazil and Portugal. It is Brazil’s first crypto unicorn and among the top five private credit tokenizers globally, audited by KPMG for financial transparency.
Why This Matters
Events like DAC 2025 underscore Latin America’s growing strategic importance in the global crypto market, offering insight into institutional adoption trends and the development of regulatory frameworks across the region.
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People Also Ask:
DAC 2025, or the Digital Assets Conference Brazil 2025, is an invite-only event where institutional leaders, regulators, and blockchain experts discuss trends and opportunities in digital finance.
The event highlights the region’s growing role in the global crypto market, showcasing rising institutional engagement and efforts to develop clear regulatory frameworks.
Key discussions covered crypto adoption, stablecoins, tokenization, regulatory frameworks, digital asset infrastructure, and institutional investment strategies.
Brazil has the largest crypto economy in Latin America, with around 12% of the population using crypto, most of which involves stablecoins.
