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The cryptocurrency market is buzzing on January 11, 2026, with significant movements in major assets, continued institutional growth, and a forward-looking regulatory landscape shaping investor sentiment. While market stability is observed, a blend of cautious optimism and underlying volatility defines the current environment for digital assets.
Bitcoin's Resurgence and Bullish Outlook
Bitcoin (BTC) is trading actively, hovering in the range of $90,000 to $93,000 as it navigates a period of consolidation following a notable rally at the start of the year. This resurgence comes after a corrective phase in late 2025. Analysts are largely bullish on Bitcoin's trajectory for 2026, with some prominent Wall Street figures, such as Tom Lee of Fundstrat Global Advisors, forecasting a potential surge to new all-time highs by the end of January, surpassing the October 2025 peak of $126,000. Longer-term predictions for Bitcoin in 2026 extend even further, with targets ranging from $150,000 to $250,000. This optimistic outlook is heavily underpinned by robust institutional demand, evidenced by the substantial inflows into US-based spot Bitcoin Exchange-Traded Funds (ETFs), which now collectively manage nearly double the Bitcoin they held at their debut two years prior. Digital Asset Treasuries (DATS) are also noted for their significant accumulation of BTC, signaling a strong long-term bullish sentiment among public firms.
Despite the positive price action, the broader market sentiment, as reflected by the Crypto Fear & Greed Index, remains in a 'neutral to fear' zone. Macroeconomic factors, including US employment data, continue to influence the short-term appeal of cryptocurrencies, contributing to a cautious environment.
Ethereum's Strategic Upgrades and Price Targets
Ethereum (ETH) is also showing signs of a strong recovery in early 2026, trading between $3,150 and $3,800 after a challenging 2025. Wall Street analyst Tom Lee has issued a highly bullish forecast for Ether, suggesting it could reach $9,000 early in the year, representing a significant potential upside. This prediction is partly fueled by Ethereum's continuous development roadmap. Developers have outlined two major network upgrades for 2026: 'Glamsterdam' in the first half of the year, aimed at enhancing scalability and gas efficiency, and 'Hegota' later in the year, which will integrate further execution- and consensus-layer changes. These upgrades are part of Ethereum's strategic shift towards a predictable biannual release schedule, designed to bolster its competitive edge.
Development activity across Ethereum projects is experiencing a significant surge. MetaMask, for instance, leads in development points, driven by its mUSD stablecoin integration and improvements in user security and DeFi accessibility. Starknet also ranks highly, focusing on advancing Layer 2 zk-rollup solutions to boost Ethereum's scalability.
Evolving Regulatory Landscape and Institutional Embrace
Regulation remains a pivotal theme for the crypto market in 2026. Governments globally are increasingly prioritizing national strategic policy goals and seeking to reduce regulatory friction to foster innovation. In the United States, the anticipated 'CLARITY Act' is a major point of focus, aiming to establish a clear market structure for crypto assets. This legislative effort is expected to broaden blockchain adoption beyond just trading, enabling non-banking entities to issue compliant tokens and stablecoins, and driving the development of blockchain-based payment systems and digital asset platforms.
The surge in institutional interest is a defining characteristic of the current market. Regulated financial institutions are increasingly participating in Decentralized Finance (DeFi), and the focus on effective crypto sanctions measures is intensifying, coupled with advancements in blockchain analytics for enhanced compliance.
Key DeFi Trends and Market Innovations
In the Decentralized Finance (DeFi) sector, several trends are gaining momentum for 2026. The push for unified stablecoin layers is a critical development aimed at resolving liquidity fragmentation across various platforms and blockchains. Additionally, there's growing speculation about Decentralized Exchanges (DEXs) posing a significant challenge to Centralized Exchanges (CEXs). A strong emphasis on privacy-focused protocols is also anticipated to drive further institutional adoption within the DeFi space.
Illicit Activities and Upcoming Listings
Despite the broader market maturation, the crypto space continues to grapple with illicit activities. In 2025, illicit crypto volume reached an all-time high of $158 billion, primarily due to intensified sanctions enforcement and increased use by state-sponsored actors. However, as a proportion of the overall crypto volume, illicit activity saw a slight decrease.
Today, January 11, 2026, marks the scheduled spot trading listing of Dignity Gold (DIGAU) on XT.COM within its Innovation Zone for Real World Asset (RWA) assets, an event that could contribute to price discovery and liquidity for the token.
The confluence of strong institutional investment, strategic network upgrades, and a maturing regulatory environment positions the crypto market for a dynamic and potentially transformative 2026.
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How are institutions and celebrities predicting Bitcoin prices in 2026?
The table below shows the price predictions for Bitcoin by relevant institutions and prominent figures at the end of 2025. All information was collected from publicly available online sources.
Optimistic views are primarily based on the Federal Reserve's interest rate cuts, increased institutional allocation, and structural buying driven by spot ETFs, with targets mostly concentrated between $150,000 and $250,000. Cautious and bearish views emphasize that slowing demand, macroeconomic tightening, or technical structural disruption could trigger a deep pullback, with scenarios potentially leading to declines to $70,000, $56,000, $25,000, or even $10,000.
Some of these institutions' and celebrities' past predictions were very close to Bitcoin's price performance, while others were quite far off. Therefore, please consider these predictions objectively in conjunction with more information.
In summary, Bitcoin's price performance in 2026 will primarily be driven by the implementation of the US National Bitcoin Strategic Reserve policy and the macro liquidity resulting from global monetary easing. Meanwhile, the market's cyclical recovery demand following the significant correction in 2025, the continued allocation of institutional funds, and global geopolitical and inflationary pressures will also be key variables influencing its price trend.
| Institutions and Celebrities | Introductions | Bitcoin target price in 2026 | Attitude |
|---|---|---|---|
| Charles Hoskinson | Cardano founder | $250,000 | Very optimistic |
| Robert Kiyosaki | Rich Dad, Poor Dad author | $250,000 | Very optimistic |
| Galaxy Digital | Crypto asset management company | $250,000 | Very optimistic |
| Arthur Hayes | BitMEX co-founder | $200,000+ | Very optimistic |
| Brad Garlinghouse | Ripple CEO | $180,000 | Very optimistic |
| VanEck | Investment companies specializing in ETFs | $180,000 | Very optimistic |
| JPMorgan | A leading global financial services group | $170,000 | Very optimistic |
| Tom Lee | Fundstrat founder | $150,000–$200,000 | Very optimistic |
| Standard Chartered Bank | British International Commercial Bank | $150,000 | Optimistic |
| Bernstein Research | Wall Street investment banks | $150,000 | Optimistic |
| Bitwise | Crypto asset management company | $150,000 | Optimistic |
| Citigroup | Global financial services group | $143,000 | Optimistic |
| Grayscale | The world's largest crypto asset management company | Breaking all-time high | Optimistic |
| Jurrien Timmer | Fidelity Director of Global Macro | $75,000 | Pessimistic |
| CryptoQuant | On-chain data analytics platform | $56,000~$70,000 | Pessimistic |
| Peter Brandt | Legendary trader with over 40 years of experience | $25,000 | Very Pessimistic |
| Mike McGlone | Senior Commodity Strategist at Bloomberg Intelligence | $10,000 | Very Pessimistic |
What will the price of ASM be in 2027?
In 2027, based on a +5% annual growth rate forecast, the price of Assemble AI(ASM) is expected to reach $0.01109; based on the predicted price for this year, the cumulative return on investment of investing and holding Assemble AI until the end of 2027 will reach +5%. For more details, check out the Assemble AI price predictions for 2026, 2027, 2030-2050.What will the price of ASM be in 2030?
About Assemble AI (ASM)
What is ASSEMBLE Protocol (ASM)?
ASSEMBLE Protocol (ASM) is a blockchain-based platform that aims to consolidate global reward points from various e-commerce systems. The platform offers a convenient way for both users and merchants to collect, control, and utilize reward and loyalty points. Users can redeem their accumulated points to purchase items and services on the ASSEMBLE Marketplace or exchange them for ASM tokens, which can be traded for cash on supported exchanges.
How does ASSEMBLE Protocol (ASM) Work?
As per the whitepaper, the ASSEMBLE Protocol is a platform based on Ethereum that incorporates the three key components of e-retail:
- Point providers (companies)
- Point consumers (customers served by companies)
- Retailers (individuals and companies that use the platform for their sales channels and advertising tools)
Currently, customers who have accumulated points from various sources are unable to merge or convert them into a single point using the available point management facilities. This means that they cannot use or exchange their reward points as frequently as they would like, as they can only be used at a single franchise store.
What makes ASSEMBLE Protocol (ASM) Unique?
The ASSEMBLE protocol aims to revolutionize the loyalty points industry by creating an ecosystem that benefits all stakeholders. It uses a three-pronged approach consisting of Point Exchange, Marketplace, and Data Infrastructure. Point Exchange (PX) enables users to convert their rewards points into a single loyalty point called ASP (ASSEMBLE points). Using ASPs, users can pay for goods and services from partner organizations on the Marketplace (MP). The ASSEMBLE Protocol also provides a framework for point providers to develop data management systems, including designing advertising campaigns. Furthermore, it prevents the loss of millions of unused rewards points every year.
What is the ASM Token?
The ASSEMBLE Protocol's utility token is called ASSEMBLE Token (ASM), which can be exchanged for ASSEMBLE points. This is a unique feature as traditional loyalty programs do not allow users to transfer their external reward points. Additionally, ASM tokens can be traded for cash and used to pay for platform fees, advertising, and other digital assets. The development team hopes to increase the value of ASMs through regular buyback policies once the platform gains traction.
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